This year we are honoured to have Professor Paul Harrigan, Deputy Dean and Professor of Marketing in UWA Business School at the University of Western Australia, present on the topic

"Truth, social. Where are we in the fight against misinformation?"

Abstract:

More details to come soon - Watch this space!

About Professor Paul Harrigan

2024-dmo-orator_Transparent-Background - 2024 DMO Orator

Professor Paul Harrigan is Deputy Dean and Professor of Marketing in UWA Business School at The University of Western Australia (UWA). He is also an Adjunct Professor at IESEG School of Management in France, and Editor-in-Chief of the Australasian Marketing Journal. 

Paul has a PhD from Ulster University in the UK (2008), was previously a Lecturer in Marketing at The University of Southampton (2008-12), and has been at UWA since 2012. Paul was also Vice-President of the Australasian and New Zealand Marketing Academy (ANZMAC) 2019-2024.

Paul's research expertise runs across marketing and information systems, specifically digital transformation and misinformation. He has published his research in over 60 international journal articles and books, and presented it at over 60 international conferences.

Current projects investigate the use of debunking and prebunking methods in combatting misinformation on social media, the impact of slow motion video on social media follower engagement, and how to reduce the harm of social media ads on users’ body image.

Annual Dennis Moore Oration - Past Orators

Since 2012, to commemorate fifty years of digital computing in Western Australia, the WA Branch of the ACS has invited a distinguished scholar and researcher with a connection to WA to present a lecture on the leading edge of an important and emerging area of information and computer technology.

Press the play button to watch the short video of past WA Dennis Moore Orators and the topics presented

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